Jewel in the Palace (Taejanggum) Plane Carries Lee Young-ae
January 5, 2007Actress Lee Young-ae boarded an Asiana Airlines plane that was emblazoned with her image and named after her soap opera “Jewel in the Palace’’ (Taejanggum) as she headed to a winter event in Harbin, China.
Lee, publicity ambassador for the Harbin International Ice and Snow Festival, left Seoul on the plane yesterday to participate in the annual winter festivity.
The 260-seat plane was fully booked, filled by Lee and other dignitaries, including former Prime Minister Lee Soo-sung.
The festival, which runs from today through March 5, commemorates the 15th anniversary of the establishment of diplomatic relations between Korea and China.
Ice sculptures featuring hallyu, or Korean wave, stars will be presented to symbolize the friendship between the two countries.
Asiana has operated the Taejanggum plane since May last year. The plane has traveled to Taiwan, Japan, China and Southeast Asian countries where the television drama featuring traditional Korean cuisine has gained popularity.
Since 2004 the carrier has offered a special Taejanggum in-flight meal comprised of dishes eaten by the royal family during the Choson Kingdom.
Source: The Korea Times 1.4.2007

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